Arsenal are taking bold action to exploit a commercial market estimated to be worth £50m per season. The Gunners’ revenue was the sixth-highest in the Premier League in 2022-23, the last season for which financial data is available They generated £467m in total, with broadcast and sponsorship/merchandise sales accounting for more than three quarters of that figure. At £103m, matchday income was the smallest of the club’s three major revenue streams. However, the money they generated through the turnstiles at the Emirates was still behind only Man United and Tottenham in the Premier League. And…