By Jess Jones The UK is on track to dethrone Germany as Europe’slargest entertainment and media market next year, driven by a surge in internet advertising and a resurgence in cinema and live music, according to new PwC data. Despite a sluggish recovery from a flat 2023, the UK’s entertainment and media sector is forecast to exceed £100bn in revenue for the first time in 2024, with growth expected to reach £121bn by 2028, according to PwC’s Global Entertainment and Media Outlook 2024-2028. The boominginternet advertising market is fuelling the growth, with the market set to soar from £32bn in …