It’s a hugely important season for Newcastle United. The third full season of PIF ownership at Newcastle brings its own kind of pressure. Indeed, where the first full year was something of a free-hit for Eddie Howe and his side, last time out proved more difficult. There were of course mitigating factors including a freakish injury crisis and Howe certainly had enough credit in the bank to be backed by the owners. Failure to improve this year, however, would surely provoke a different kind of response. Howeis said to have been told by PIF that Newcastle must improve, albeit that has not been m…