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I spend a lot of time searching Amazon listings. In addition to standard shopping for cheap tchotchkes, I have to find deals to show you, dear reader, pretty much every work day. And also “Prime Day,” which has somehow become multiple weeks every year. I’ve noticed a funny trend: the “brand names” or store names for the third-party Amazon sellers are getting really frickin’ stupid. There’s a reason for this. Drop shipping, the practice of opening a “store” that’s basically just passing along mass-produced generic items to shoppers through a unified online storefront, is now a massive and inesc…

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