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On Monday morning, Notre Dame announced the launch of RALLY, a collective and lifestyle agency for the next iteration of collegiate athletics dedicated to creating meaningful and market-based name, image and likeness (NIL) opportunities for Notre Dame student-athletes. “We couldn’t be more excited for the creation of RALLY, a new collective formed to create commercial name, image and likeness opportunities for our Notre Dame student-athletes,” said University of Notre Dame Vice President and James E. Rohr Director of Athletics Pete Bevacqua in a statement. “As we navigate the new landscape of …

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