Consumer preferences are constantly shifting; market trends continually evolve at breakneck speed. So how can your business maintain product relevance and longevity when it sometimes feels like you’re aiming at a moving target? In this article, we asked business leaders to share their insights and strategies on how they anticipate and adapt to the demands of an ever-changing market. How to maintain product relevance in an ever-changing market1. Adopt an agile marketing strategy”Adopting an agile marketing strategy emphasizes quick adjustments based on real-time data and customer feedback, ensu…