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By Lars Mucklejohn Adverts for Nationwide starring actor Dominic West have been banned by the advertising regulator for misleading consumers that the lender would not close branches like its rivals. The Advertising Standards Authority (ASA) launched an investigation into the television, radio and press ads after hearing from 281 complainants, including rival high street lender Santander. A Santander spokesperson told City A.M. that it judged Nationwide’s campaign “was misleading to customers”. The bank understood that Nationwide had recently closed or reduced opening hours at a number of branc…

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