Liverpool are based on Merseyside but increasingly are a truly global institution – and their appeal is being reflected in the club’s balance sheet. In 2022-23, the last financial year on record, Liverpool posted club-record revenues of £594m, up by nearly £150m on a comparable pre-pandemic season. Even without Champions League cash in 2023-24, the Merseysiders will likely hit the same heights in 2023-24, partly thanks to improved commercial and matchday income. 2024-25 isLiverpool‘s first full season playing in front of 61,000 supporters at Anfield, while revenue from sponsorship, merchandise…