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Sign up for the Socialite Life newsletter. A three-time weekly dose of divas, drag queens, hot male celebrities, models, & pop culture news. Get it in your inbox. Jennifer Lopez has made a strategic shift in her latest tour’s branding due to lower-than-expected ticket sales. The celebrated entertainer, poised to return to the North American stage after a hiatus of five years, encountered a lukewarm response from ticket buyers, prompting a reevaluation of her tour’s marketing approach. Initially coined the This Is Me… Now tour to complement the release of her new album of the same name, the tou…

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