Zara plans to introduce its successful Chinese live shopping model to the U.K., Europe, and the U.S. This expansion aims to boost sales and enhance customer engagement. What Happened: Zara, a fast-fashion brand owned by Inditex, will introduce live shopping shows in the U.K., Europe, and the U.S. The move comes after the overwhelming success of the concept in China, Reuters reported on Monday. The live shopping shows, which run for five hours each week, have been instrumental in driving Zara’s sales in China since their launch in November. This initiative is expected to launch between August a…