Watching Sky Sports is about to get much more expensive. NOW, formerly known as NOW TV, has increased the price of its Sky Sports pass by 25% in the latest price hike. That increases the cost of a one-day pass for Sky Sports from £11.99 up to £14.99. This remains the most affordable way to watch Sky Sports via NOW, with the only other option being the Sky Sports month pass, which costs £34.99. This month-long subscription will not increase in price, NOW has confirmed. The price hike kicked in May 30, 2024. NOW unlocks access to all 12 Sky Sports channels, including Sky Sports Premier League, S…