Apple is gearing-up to launch generative Artificial Intelligence (AI) features on its best-selling devices “later this year”, CEO Tim Cook has confirmed. Apple is hugely secretive and rarely hints at future announcements, so the admission from Tim Cook that AI features are on the way is unusual. The 63-year-old executive made the comments to shareholders following the US firm’s latest financial results. The announcement adds weight to recent rumours that the next version of iiOS update will be the biggest in years. Cook said the iPhone maker was spending a “tremendous amount of time and effort…