The Olympics is set to feature more and more high-profile product placement in a major departure from the past when brands were kept away from the sport, the International Olympic Committee (IOC) said Wednesday. The Paris Olympics, which wrap up on Sunday, have been notable for the prominent branding opportunities given to French luxury giant LVMH and phone maker Samsung. “It’s really the direction we want to go in,” Anne-Sophie Voumard, managing director for television and marketing at the IOC, told reporters on Wednesday. “We want to remain very, very unique in the sense that we are a proper…