The SPFL have announced a new five-year deal with betting company William Hill, replacing car dealer Cinch as the Scottish Premiership’s title sponsor. Cinch had opted to end their agreement with the SPFL early, which left Hampden officials searching for a new partner in a difficult market. However, they have managed to come up with what they say is a record deal for Scottish football. The league body said: “Under the record-breaking, five-year deal, which begins at the start of season 2024/25, William Hill will become the title sponsor of all four SPFL divisions as well as the Official Bettin…