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Tottenham are in a race against time to secure maximum value for a deal that could be worth up to £42.5m. Spurs’ commercial revenue has more than quadrupled over the last decade, from £56m in 2014 to an expected £228m-plus in 2024. Their most lucrative sponsorship deals are with AIA and Nike, front-of-shirt and technical partners who pay £40m and £30m per year respectively. The latest lucrative addition to their sponsorship portfolio is BetMGM, who have agreed a deal believed to be worth around £10m-a-year to have their brand displayed on Spurs’ training wear. However, Spurs are still waiting …

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