More than 40 companies are showcasing how ATSC 3.0 next-generation broadcast standards can be applied to delight viewers and introduce new streaming and data delivery options for businesses at the 2024 NAB Show, which starts this Sunday at the Las Vegas Convention Center. “Eight countries representing over a billion viewers are now deploying, planning launches, or experimenting with ATSC 3.0 broadcast technologies, a fact that we’ll be celebrating throughout the 2024 NAB Show,” said Madeleine Noland, President of ATSC, the broadcast standards association. ATSC 3.0 broadcasts are being tested i…
