Increased interest in Adidas sneakers is expected to boost the company’s quarterly profits — as rival Nike suffers from a slump in sales, according to a report Tuesday. Online searches for “Adidas Samba” surged worldwide during the past year, surpassing searches for “Nike Air Force 1” in December and peaking in April, Reuters said, citing data from Google Trends. “Nike, in terms of product and message, is very much off its game and Adidas is having a bit of a moment,” analyst Simon Irwin of Tanyard Advisory told Reuters. Adidas’ winning strategy relied on rolling out versions of its iconic, th…