A renowned fragrance firm is cashing in on the rise of “incredibly dark” humour after hiring one of Kent’s few remaining tin churches. Lynx’s latest and arguably boldest advert to date, showcasing its “Power of Fragrance” campaign, was quietly shot inside Hythe’s St Michael’s and All Angels Tin Tabernacle. The ad features a melancholic and Saltburn-esque take on a somber funeral, where the deceased’s odour sets off an unforeseen chain of events. In the beginning, allured mourners repeatedly sniff his body, before one guest becomes so frenzied she climbs inside his coffin, and then snatches the…