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As a young intern in 2016, Celeste Durve noticed “brands spending up to a million dollars on high-level events. Yet, despite these big budgets, none of that investment went toward enhancing the guest experience through the brand’s staffing plan.” “Often, I was stationed at the front door to greet guests, highlighting this oversight. Recognizing this gap in hospitality, I decided to address it. I saw a niche in an industry I loved and built VIPER to fill it,” the entrepreneur exclusively tells Morning Honey of starting her own business. “No matter how beautiful an event or cool the brand, we ul…

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