The team at the Grand Arcade in Cambridge has been recognised at industry awards, and the shopping centre has bucked a national trend by reporting rising footfall. Their efforts and innovations with the ‘Dinky Present Hunt’ festive event programme – in collaboration with Cambridge artists Dinky Doors – helped them to secure Best Marketing Campaign of the Year at the 2023 REVO Awards in a ceremony held at Battersea Power Station, and that followed an earlier ‘High Commendation’ at the Sceptres Awards in October. For the programme, the secretive artists created 10 presents that were dotted aroun…