Artificial intelligence has been a game-changer for businesses across industries when it comes to personalizing user journeys. By leveraging AI algorithms to analyze vast amounts of data in real time, companies can gain invaluable insights into user behavior, preferences, and intent. This level of granularity enables them to tailor interactions and content with unprecedented precision, ensuring that each touchpoint resonates with the individual user. Furthermore, AI-powered automation streamlines the process of segmentation and personalization, allowing businesses to scale their efforts effici…