Learn more

There will be a first at the upcoming Summer Olympic Games in Paris. For the first time ever, there will be a beer sponsor at the Olympics. Anheuser-Busch Inbev SA/NV (BUD)\- the world’s largest brewer – agreed to become a sponsor of the Olympic Games. It will partner with the International Olympic Committee (IOC) for events through 2028. However, there is a twist. The global beer sponsor of the Games will be Corona Cero, AB InBev’s zero-alcohol brew from Mexico. Currently, that specific beer is not sold in the U.S. So instead, the Michelob Ultra light beer brand will be the focus of Olympic-r…

cuu