Starting with the revolutionary concept of delivering grocery items within minutes, Zomato-owned Blinkit, the market leader in India’s ‘quick-commerce’ (Q-commerce) industry, has broadened its service range. Today, Blinkit delivers not only groceries but also mixer-grinders, ceiling fans, and even printouts of important documents, all with remarkable speed. This expansion into diverse product categories highlights the intense competition within the $2.8 billion market, with rivals like Swiggy’s Instamart and Zepto also vying for a larger market share. Significant investments drive rapid growth…