By Ali Lyon Over three quarters of the British public believe businesses should be legally obliged to safeguard people and the planet alongside making profit, new research has found. UK law currently obliges firms to prioritise shareholders. But data out to mark Better Business Day today (15 May) from B Lab UK, the gatekeepers of the sought after B Corp accreditation, shows Brits want companies’ fiduciary duty towards shareholders to change. Seventy six per cent of the public support calls being made by a coalition of businesses including Tony’s Chocolonely and Lucky Saint for a ‘Better Busine…
