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US clothing and footwear firm VF Corp has agreed to sell its skating brand Supreme to French ophthalmic lens maker and distributor EssilorLuxottica for $1.5 billion in cash, VF announced on Wednesday. Following this announcement, the stock increased by 9% in pre-market trading. Bracken Darrell, president and chief executive of VF, stated that this deal provides greater financial flexibility and supports their long-term growth strategy and debt management, even though the sale of Supreme is projected to negatively impact VF’s earnings per share in fiscal 2025. The Supreme brand operates primari…

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