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Celtic have reaffirmed the club’s overall strategy as the wider football environment becomes more hostile and difficult to navigate. The club have just announced a massive pre-tax profit of £17.8m for the year ended 30th June 2024. That’s a result of record total revenue totalling £124.6m. It’s a remarkable amount of money with the Bhoys holding onto cash reserves of £77.2m. Chairman Peter Lawwell has also disclosed that since 1st July, Celtic spent a further £31.2m on transfers in an effort to prepare Brendan Rodgers’ squad for the challenges ahead this season. Despite that spending spree, th…

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