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By Christian Roy The narrative surrounding recent investment trends in Central and Eastern Europe (CEE) hasn’t been bullish, to put it mildly. Gone are the days when Western investors and media sensationalised the ‘east’ as the “next big thing”, that would reap rewards once free market principles and capital rushed in. While the early 2000s were filled with limitless optimism spurred on by EU and Nato integration, by the late 2010s the upward trajectory softened as these markets became powerhouses in their own right. (UK readers may recall now-PM Keir Starmer’s earlier prediction that by 2030 …

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