By Amber Murray Premier Foods reported a rise is sales of 5.3 per cent for the first quarter of the year on strong branded sales growth, as it maintained its forecast for 2024. Sales of Mr Kipling and Asian meal kit The Spice Tailor boosted the company’s branded sales by 7.3 per cent, to £213.8m from £199.3m last year. “We expect to see more volume led branded sales growth in the coming quarters,” chief executive Alex Whitehouse said. Non-branded sales fell by 16 per cent, reflecting the movement of consumers to brands this year; data out from Kantar earlier this week showed that sales of bran…