If there’s one buzzword that’s inescapable in 2024…well, it’s probably “Israel” or “election” or “Musk.” But if there’s one that’s specific to the technology industry, it’s AI. Fortunes are being made on that interest, in a way hauntingly reminiscent of the crypto boom and subsequent bust. And absolutely everyone wants to get in on the former and avoid the latter. “Everyone” in this case includes pretty much every possible technology company. While OpenAI is at the center of this particular gold rush, and Nvidia is selling the shovels to digital forty-niners, more conventional players aren’t r…