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The electric vehicle (EV) market is currently in flux, as industrywide price cuts – intended to counter declining demand – have triggered an all-out price war that impacted profitability and strained profit margins. Additionally, the EU has imposed tariffs on Chinese EV exports to combat competition from heavily state-subsidized Chinese manufacturers. Despite these hurdles, the EV market remains highly competitive, with only the most innovative and best-selling companies likely to thrive. The market is poised for significant growth over the next decade as global economies transition to greener…

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