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Amazon has expanded its generative AI listing tools to sellers across Europe. The tech giant allows sellers in the US to utlise the type of artificial intelligence can create new content and ideas, including conversations, stories, images, videos, and music and has now launched the feature for those in France, Germany, Italy, Spain, and the United Kingdom. In a blog post, Amazon said: “We’ve long used AI to support our selling partners. For example, we pioneered the use of AI for personalized product recommendations based on customer behaviour data, which enables sellers to surface highly rele…

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