Everyone’s talking about AI. There’s excitement, fear, apprehension, confusion… let’s just say a lot of mixed emotions. The plus side is the concept of saving money and eliminating redundancies. I’ve worked with many organizations that are using ChatGPT to write their copy or create procedures for their organization. Generative AI gets smarter and more accurate over time as it learns, so surely the future is ripe with possibilities for how businesses can use this. Something about it has felt yucky to me from the start, though. It began with conversations I had with friends in the marketing ind…
