Amazon.com, Inc., started as only an online bookstore that Jeff Bezos operated from his garage in Seattle. Today, it is the sixth-largest company worldwide with a market capitalization of $1.9 trillion. But, what propelled the Amazon founder to go beyond books? What Happened: In a 2018 interview with David Rubenstein, Amazon founder Bezos reminisced about the company’s transformation from an online book retailer to one of the biggest e-commerce giants in the world. Bezos said that after books, they started selling music and videos. “Then I got smart and I emailed a thousand randomly selected c…
