By Inside Saudi Diriyah is one of a number of extraordinary giga-projects funded by Saudi Arabia’s Public Investment Fund. Kiran Haslam, Chief Marketing Officer at Diriyah Company, tells Inside Saudi why Diriyah will be a centre of cultural, artistic and entertainment excellence. Could you start by telling us about your role as Chief Marketing Officer at Diriyah Company and what your day-to-day responsibilities entail? My job is to lead the marketing efforts to frame Diriyah, The City of Earth, in the hearts and minds of people around the Kingdom and the world. As the original capital of the F…