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As we near the halfway point of the year, organizations are under tremendous pressure to grow businesses across all industries. It’s no secret: bottom lines must rise and 2024 has been earmarked as a pivotal year to revert to growth mode. Many organizations will find an uphill battle here; the previous few years have taken a significant toll. From supply chain issues, layoffs, delayed pipelines, and stalled progress due to pulled focus, we are due for a burst of innovation. Of course, there are a multitude of paths businesses can take to achieve this, all afforded by an increased focus on gene…