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UK Prime Minister Rishi Sunak’s attempts to convince consumers that the country’s economy is recovering are on thin ice. The UK officially entered a technical recession, defined as two consecutive quarters of negative gross domestic product (GDP) growth, at the end of last year, due to higher inflation, reduced external demand and record interest rates. The economic slump has prompted swathes of criticism from opposition politicians, notably Shadow Chancellor Rachel Reeves, who said that Sunak “has broken his promise to grow the economy and left Britain in recession with working people paying …

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