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Kim Kardashian is known for always wearing makeup and looking glam, but these days, she feels good about going sans makeup. I think not that it feels like armor at all. Ive always been the biggest fan of glam and always having your makeup done. But I think that my style has been changing. My approach before was: conceal it all, cover it all, and then add back what you want to show. But now its just like, oh, lets lightly conceal those areas and just really enhance what you have. With the products that Im launching, you can keep it light or you can build and thats the beauty of it all,