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A young entrepreneur is following his dream by turning his sweet shop into a high-end clothing store. Joe Kerry, 21, launched USA Sensations sweet shop in St Nicholas Street, Diss, in September 2022. It sold everything from Hersheys chocolate and Takis to Twizlers, Nerds and Jolly Ranchers. But while on holiday in Lanzarote three weeks ago, Joe decided to follow his real passion of selling clothes. “The sweet shop had been going really well but, when I was on holiday, I decided I wanted clothing to be my future,” said Joe, who lives in the town. “I have already been running an online store for…

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